Report: Cost of pet parenting grows with humanization trend, premium products

Rover.com, an online marketplace for pet care, released its fifth edition of the True Cost of Pet Parenthood Report for dogs and cats.

Backed by data and insights from real pet parents, Rover said the report aims to educate and inform current and prospective pet parents about the financial responsibilities and potential costs associated with caring for cat and dog family members.

“Stubborn inflationary cost pressures have added to the sticker shock of a new pet in 2024, but perhaps paradoxically the bonds that people share with their dogs and cats have never been stronger,” said Kate Jaffe, trend expert

Pet Food’s Environmental Impact Can’t Be Ignored

At this point, it’s old news that meat is environmentally unsustainable and needs to be reduced if we have any chance of remaining below 1.5 degrees of global warming. Most of this discourse focuses on humans eating meat. But there’s another factor that’s critical to this conversation: our companion animals, and the environmental impact of pet food.

There are at least 78 million dogs and 58 million pet cats in the United States today, and between 60 to 70 percent of households have at least one pet. Worldwide, we’re talking about a pet population in the 10 digits. That’s a

The Scoop: Purina barks back after social media group blames its pet food for sick pets

Social media users are pointing the finger at Purina for sickening their pets -- but Purina denies it

Pet food maker Purina is struggling after a surge of online allegations that their Purina Pro Plan products are causing pets to fall ill and even die after suffering symptoms including “lethargy, vomiting, diarrhea, muscle weakness, seizures, rapid weight loss and rectal bleeding, ” NBC News reported.

The rumors began spreading in the Facebook Group Saving Pets One Pet @ A Time. A group administrator says she has received reports of Purina Pro Plan sickening 969 cats and dogs, with 234 reported deaths. As often happens in the social media sphere, the rumors spread beyond their initial home on

Consumers allege Purina products behind pet illnesses/deaths – eFoodAlert

Dozens of pet owners have posted reports on social media about their dogs and cats falling sick after eating a Purina Pro Plan pet food.

As of January 4, 2024, the public Facebook group, Saving Pets One Pet @ A Timehas received 197 anecdotal reports of sick animals, including 151 dogs and 46 cats.

Fifty-one (51) animals have died.

The following is a small sampling of stories that have been posted on Saving Pets One Pet @ A Time over the last month.

I have 5 sick dogs on Purina pro plan. Severe diarrhea